The 2026 LexusMelbourne Cup
Celebrate the 2026 Melbourne Cup Carnival in style. Experience a world of refined luxury, exceptional hospitality and unforgettable moments at one of Australia's most iconic events.
As proud Principal Partner of the Victoria Racing Club and naming rights partner of the Lexus Melbourne Cup, Lexus brings together leading culinary talent, immersive experiences and thoughtful craftsmanship to create a truly extraordinary carnival experience.
Inside LANDMARK by Lexus
LANDMARK by Lexus is the centrepiece of the Melbourne Cup Carnival, a three-level pavilion inviting guests to discover a new dawn in luxury — where innovation, culture and extraordinary experiences all converge.
At the 2026 Melbourne Cup Carnival, Lexus brings A New Dawn to life through its all-electric vehicle showcase, renowned Japanese hospitality and craftsmanship, and curated collaborations with masters of design, culinary excellence, and floral artistry.
Meet our Collaborators
The latest from the 2026 Melbourne Cup
Exhilarating Lexus LFA Concept to be displayed
One of the most revered names in Lexus history is set to take centre stage at the Melbourne Cup Carnival, with the Australian debut of the Lexus LFA Concept Battery-electric Vehicle (BEV).
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An Electric Era
The 2026 Melbourne Cup Carnival will showcase how Lexus is shaping the future of luxury mobility through the seamless integration of purposeful technology, exciting performance and thoughtful design.
Lexus has consistently challenged convention, pioneering hybrid technology in the luxury segment and establishing a legacy of innovation that continues to shape the future of mobility.
LANDMARK by Lexus welcomes Mark Levinson
Lexus proudly welcomes our longstanding audio partner Mark Levinson™ to LANDMARK by Lexus in an homage to our collective devotion to refined sound and enduring design.
Our partnership is founded in a mutual dedication to excellence, craftsmanship and meticulous detail. Throughout the development process, Mark Levinson audio experts collaborate with Lexus designers for ultimate precision. Starting from clay models, each sound system is tailored to seamlessly integrate into your Lexus.
Mark Levinson’s world-class turntables will take centre stage, filling level three with the chic sound of live mixed vinyl records.
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Lexus Encore Benefits
Encore1 is the privilege and access that comes with owning a Lexus. It's a luxury lifestyle ownership offering designed to make life feel seamless and rewarding, extending the Lexus experience well beyond the drive.
Through Lexus Encore, Lexus owners will enjoy privileged access to the LANDMARK by Lexus pavilion at the 2026 Melbourne Cup Carnival, from dining with the Entrecôte Group to the personalised omotenashi-inspired service that defines the Lexus experience.
